Hello and Welcome, I’m Shauna Hoffman

I am so excited for this episode because Valentines Day is the one year anniversary of the launch of this podcast!  One year!  Wow…  did I ever think when I started it that today would come?  And…and… we hit 3000 downloads this week! That just blew me out of the water to think about.  I started this podcast with the sole purpose of being able to help people on their journey to self-awareness.  A journey that sometimes is so gentle and uplifting and other times can be so painful and hard.  Every listener that I have is in a different place at the time they hit play on the podcast.  But for me knowing that I could be there for you through this process is what brings me so much joy.  And what you don’t know is how much you have been there for me! Every download, every like, every comment was a way for me to know I was helping. But it was searching for the theme of every podcast that was my own journey to awareness.  Many times the topic for that week had something to do with something going in on my own life. Or something going on in the world that I knew if I discussed on the podcast it would bring me answers or insight that I needed. Working through it on the podcast with my listeners was like my own therapy. Other times the topic was brought on by an issue I was helping a client with. So I knew that if I could go into more depth on the podcast they would get more relief or answers. 

I thought it may be fun if today if I took you on a behind the scenes tour of the podcast world… in other words…the journey to awareness of the journey to awareness podcast!

Ha… all of a sudden I thought of the song from The Sound of Music.. Remember the lyrics.. you start at the very beginning… a very good place to start…  Well, the beginning of this podcast was truly inspired by my brilliant friend, Jody Colvard. Jody Colvard is the founder/ CEO of FMG Networks, Voices of Women, and The Podcast School, she is a powerhouse that empowers writers, speakers, and experts to share their voices and messages through podcasting, radio, and TV. And she truly inspired me and set me on the right track. I learned everything from her. She helped me get the website ready to launch. She is the brains behind all of the production of this podcast. and lucky for me, she taught me how to edit the podcast each week.  Or more likely, lucky for her.  Because this was definitely a work in progress!  This podcast would not have happened, I promise you if it were not for Jody Colvard.  So here, my Goddess friend, I say thank you!!!

I think what I want to share with all of you about this process is that I really knew nothing except my topic and I had my speaking abilities. But with the right support system, I went for it.  I am sharing this with you because I hope it may inspire you to go after some dream you have that you may be clueless about how to actually do! I am hoping that you can believe in yourself enough to surround yourself with people who also believe in you and who have the knowledge you may not have.  It really is ok to not be adept at something and still start it! We learn so much from our mistakes and every time we have a new accomplishment it is THE most empowering feeling!

Ha.. ok, that reminds me of an experience that we had with our Sailing instructor.  Many of you know I am a sailor and love to use sailing analogies when I speak or write.  Well, we were out on our boat the Illusion. I was having the best time and felt so confident.  Then at one moment, I was about to tack…which means to change the sails so I can change the direction we are going. Then all of a sudden our sailing instructor said. “Wait are you going to do that?” I froze and said, ”Why?  What?  Shouldn’t I”.  He said nonchalantly, “It’s up to you, you’re the captain.” Then I said, “But am I about to make a mistake?”.  He answered,” I don’t know, try it, you’ll soon find out!”.  OMG! Really? So, I really had to think it through and decide what to do.  After a minute I realized that I did know the answer! And what I was about to do was totally fine!  So, I did it and he laughed!  Seriously I was like “You put me through hell for a moment!”  His answer was “No… you put yourself through hell.” 

You see, He was just empowering me to be confident in my choices.  I had hired the best and he taught me right.  At some point, I had to believe in myself.

I think we so often second guess ourselves and that stops us dead in our tracks. But when we are truly self-aware we can take a moment to check-in and see the truth within. We have the opportunity in every moment to put other people’s voices aside…or for that matter…our own negative voices… to find the answers within. And better yet to realize we already have them! Truly that negative voice is hella loud!  We have to shut it down so we can hear that soft confident and honest voice that knows us better than anyone. The one that says yes! You’ve got this!

OK, back to this podcast.  I had the best support system with Jody teaching me. I knew the knowledge I had to offer to my listeners and I just had to do it. So one year ago I decided to allow myself to NOT BE perfect! To allow myself to make mistakes along the way. And to allow myself to grow. But I could do it all because I had a mission to help people find happiness. To find those places within that need to grow. To find forgiveness for themselves and others and maybe to laugh along the way! Deep within me, I knew why I wanted to do this and all I had to do was start.

Ok back to the behind the scenes tour. After I record and edit the podcast, Jody takes it and adds the intro and outro, and uploads it into the podcast platforms and my website. And now it is out in the world! But how do people find it? Enter social media! OOOOh I must admit it is the weakest part of this process for me. I absolutely love making memes with my quotes or other people’s quotes.  But that’s where it ends. So, I finally hired Social Media experts to do it right!  Again! It was admitting that I sucked at something so I could get help. Wait a minute! I didn’t have to be a pro at everything? Uhhhh no.  Now I have these two brilliant souls, George and Sam who do it for me.  Ya know…It’s just fine to check your ego and get help! It’s also fine to let other’s be there for your dream as long as they believe in you and your message! “Hashtag…surround yourself with loving beings”.

But what I also learned is that it was word of mouth from my listeners and all of you sharing the podcast that made the biggest difference.  I have people send a link to a friend who may need it or a partner who is not hearing them and they think the podcast will help. FYI- Biggest shared episode for couples. episode #39 The Art of Healthy Fighting. I have newly single men or women who are reinventing their lives. I have therapists and healers that share it with their clients. I have mom’s and daughters that listen to it together. This really brought me back to the WHY of this podcast. My purpose… the podcast’s purpose… to make a difference in people’s lives.

And THAT is also why the podcast had a massive name change and new branding. The initial name was Guy Free Working On Me, based on my book.  It was for ALL women on their journey, whether in a relationship or not.  It was meant to show that you need to find yourself whether in a relationship or not in order to find happiness.  Well hell… a big lesson in branding there! It missed a whole audience I was trying to reach. Then I heard about so many men who were listening and that was it… name change to… A Journey To Awareness.

One of the things I have found fascinating is the way I can track the messages people need to hear by watching the downloads. The most downloaded episodes seem to track 2020 perfectly. My most downloaded episode was also the hardest one for me to do Episode #21 The Great Unlearning. It was recorded the week of the Black Lives Matter protests. So many podcasters went quiet that week. For me, I looked deep within to truly explore my own prejudices and where they came from. It was very hard to do but again…it was a podcast that by helping all of my listeners look within, I helped myself.

The second most downloaded podcast went up the week of the election. Episode #42, Calgon Take Me Away! HA!  We all needed to take a deep breath and find a way to relax that week! It was funny because I was afraid to call it that for fear that my younger listeners may not get the reference. But I promise you I took many a relaxing bath that week! To this day it’s my favorite episode to send my clients to who are having a stressful week.

And right along with the world my last podcast of 2020, Episode #49 The Gift of Time is the next most downloaded episode. We all needed…and may STILL need a way to re-imagine 2020. What brought me peace was realizing that for so many of us 2020 was a gift of time to be with loved ones, not work so hard, work on ourselves, get creative and so much more. I hoped it gave my listeners a change in perception!

Now my most FUN episode I recorded for my birthday week. Oh, please, please, please go listen to it!  Episode #30 “Your Wisdom Day. Ain’t It Fab?”  I had such a great time rethinking what it means to get older. I imagined our lives if we could just have this counter that marked our wisdom growth versus our age, we would WELCOME that number going up! “Oh yes! Got through that fight and learned a lesson”.. DING DING DING  Your Wisdom age has just gone up!  It was really a fun episode for me. Feel free to send it to your friends on their birthday!

And then there are the episodes with a guest. I LOVE these!  It is so much fun to hear their stories. It’s even more fun to share their wisdom, their books, their podcasts. Andra Millian, Acupuncturist healer… kicked me into gear on taking care of me.  Victoria Fye, a therapist who with total dedication took 17 years to go after her dream of being a social worker and helping humanity. The fricking amazing LaVelda Conrad who shared her story on episode #11 about going from an abused woman, wife, and mother, through addiction to learning all about nature, wildlife, and herself as she became …wait for it…an African Safari Guide! Really I could hear her story of reinvention over and over again! Then there was episode 51 Sail Above the clouds with Carole Fontaine. OK… listen to it then go get her book!

There is nothing I love more than empowering men and women! Bring in Laura Piening to talk about Power on Episode #32, Episode 35 with Molly Lyda where she talks about women empowerment especially in the dating world. And then the quote-unquote “badass Britt Bolnick” who talks about success through perseverance. Truly this woman is badass and shows you how to be the same.

And that brings me back to this… the One Year anniversary of A Journey To Awareness. It’s Valentine’s Week.  What if you made this week a lovefest to yourself? A lovefest to your own dreams? A lovefest that gives you permission not to be perfect? A Lovefest where you surround yourself with amazing humans who adore you and believe in you? A lovefest where you LOVE ALL of your imperfections and see them as an opportunity? An opportunity to truly get to know the you that is deep inside? A lovefest that says yes yes yes you are fricking amazing and with the right support and people surrounding you can do anything you dream of? A lovefest where you walk away from toxic relationships and rise up to say I DESERVE?  A Lovefest where you stop judging your body or your age or your faults but instead ADORE all that your body can do for you… in all its nuances? A lovefest of the most magnificent kind!

And then with all of that love, you spread your gifts to the world. And more importantly… you receive all the gifts and the love the world has to offer you.

You know none of that list is unachievable. In fact, all of it is totally achievable! If you are willing to look within.  If you are willing to take that beautiful magical and unbelievably healing Journey to awareness!

I love this quote by Oscar Wilde”To love oneself is the beginning of a life-long romance.”Happy Valentine’s week everyone! May the romance endure and fill your soul!

To all of you, my sailing partners on this journey thank you for allowing me to come along. Now go forth this week in self-love as you eat the most nourishing foods, drink lots of water, get so much rest, be kind to yourself, surround yourself with loving beings, and believe in your dreams!

LEARN MORE ABOUT THE CONTENT DISCUSSED…

• A Journey to Awareness Podcast: All Episodes
• Shauna’s website: https://www.workingonme.com

WHEN DOES IT AIR…
February 13, 2021